Services that cross departments, mapped as one.
A citizen renewing a permit does not care which office owns which step. Journima puts the whole service on one canvas, frontstage and backstage.
Reminder
Apply
Verify
Pay
Receive
Touchpoints
Letter, email
Web form
ID upload
Card payment
Digital permit
Emotion
Pain points
Pain
Reminder has no link
Pain
Form times out
Pain
ID check takes 3 days
Opportunity
Payment works first time
Opportunity
Permit in wallet app
Show the backstage.
Service blueprints put the ID-verification team and the legacy register under the line of visibility, where the three-day wait actually lives.
Patient
Checks in at the kiosk
Waits, watches the board
Consultation
Frontstage
Reception confirms the referral
Nurse calls the name
Doctor explains the plan
Line of visibility
Backstage
Referral matched in the system
Room allocated
Notes dictated
Systems
Patient record
Scheduling
Dictation
Bring every department in.
Workspaces with viewer, editor and admin roles let the digital team edit while policy and operations follow along. Saved views give each department the lanes they care about.
Viewerreads, filters, comments
Editoredits maps and libraries
Admininvites, settings, AI switch
Ownerbilling and deletion
Audit log · Tomáš changed the status of PAT-5 to In progress · 09:41
Own your data.
EU hosting, a DPA built into the terms, and full export in open formats. If you leave, your maps leave with you.
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Expires30 Sep 2026
EU hostingHetzner, Germany and Finland
RolesViewer, editor, admin, owner
Audit logEvery significant change
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Questions teams ask
Can maps be published openly?
Yes. A public share link without a password works as a read-only page, useful for transparency reports and consultations.
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Can we split this into two stages? Procurement is its own journey.
Agreed, drafting it in the B2B map. Linking it here.